Marketing Programs
SFPA conducts a worldwide marketing program, within the four markets listed below. See our Staff Page for names and contact information of the directors who head SFPA’s efforts in each market.
- Engineered & Framing – Structural wood products, including trusses, glued laminated timber, I-joists, finger-jointed studs, post-frame buildings, rafters, joists and headers.
- Treated Products – Decks and decking, porches, landscaping, marinas and docks, and treated framing.
- Specialty Products – Patterns and specialty products, plus material handling applications (pallets, skids, crates
- International Market Development – Promotion programs vary by market. United Kingdom (decking), Spain (windows and doors), Japan (treated products and framing), Mexico (framing) and China (treated products and engineered wood products). For most activities that support Southern Pine export markets, the USDA’s Foreign Agriculture Service (FAS) reimburses SFPA with reimbursements totaling approximately $1.3 million annually.
See International Activities for more information, or visit:www.SouthernPineGlobal.com.


