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May 7, 2010 SFPA Gathering Travel List for International Event International events continue to offer opportunities for SFPA members to position their products globally. A new event recently added to the international calendar is The Tianjin International City Garden & Landscape Design & Facilities Exhibition, Aug. 26-28, in Tianjin, China.
Typical exhibitors at the show include landscape and garden design companies and landscape facilities and equipment manufacturers. Attendees include principals representing the Chinese Bureau of Urban Planning; people engaged in general construction, garden & tour services and building décor; and developers, landscape and municipal contractors, operators of hotels, leisure parks, holiday villages and sports arenas, landscape architects, traders and buyers, and building material distributors.
SFPA members interested in attending should contact Julie Brumfield, SFPA program administrator, at 504/443-4464, ext. 207, or by e-mail at jbrumfield@sfpa.org. For a full listing of international events and trade missions, click here. |
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AWC Membership Growing The American Wood Council now has 54 members, AWC’s Bob Glowinski reported in a recent newsletter. The group’s goal is to achieve 100% participation by the wood products industry. “SFPA is a long-time participant in AWC activities, and we plan to continue that role as AWC broadens its efforts on behalf of the wood products industry,” said SFPA President Digges Morgan.
AWC's mission is to increase the use of wood by assuring the broad regulatory acceptance of wood products, developing design tools and guidelines for wood construction, and influencing the development of public policies affecting the use of wood products. SFPA is primarily represented with AWC by Cathy Kaake, senior director of engineered and framing markets. Cathy has served on a number of AWC committees over the years and attends AWC’s annual technical committee meetings. She also represents SFPA in AWC’s Wood Industry Code Cooperative, a group monitoring and commenting on proposed revisions to the 2009 International Codes, including the building, residential and fires codes.
For more information on SFPA’s participation, contact Cathy at 504/443-4464, ext. 213, or by e-mail at ckaake@sfpa.org. |
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Comprehensive Marketing Primer Offered for Free
The Value-Added Wood Products Marketing Guide for Manufacturers and Entrepreneurs covers general marketing concepts and promotional techniques along with specialized topics like online marketing and sales, regional branding of wood products, forest product certification and exporting. The 145-page guide also lists resources and agencies that provide assistance to wood products companies as well as a list of regional branding and online marketing websites that illustrate best practices in using the Internet to promote wood products.
Click here to download the publication, which was produced by the Adirondack North Country Association and the U.S. Forest Service Wood Education and Resource Center. |
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Not Too Late to Sign Up for Meeting SFPA’s Midyear Meeting is shaping up to be a good one with a number of members and representatives from other associations already on the guest list. If you haven’t registered yet, there’s still time. The meeting is May 26-27 at the Hotel Monteleone in New Orleans. SFPA’s guaranteed room block has expired, but rooms may still be available. Click here for the meeting agenda and registration form. If you need assistance locating a hotel room, contact Linda Patch, SFPA program administrator, at 504/443-4464, ext. 231, or by e-mail at lpatch@sfpa.org. |
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