Communications Director Joins SFPA

Erin Graham has joined the SFPA staff as Communications Director. A native of New Orleans, Erin has more than 12 years’ experience in advertising and graphic design.  She began her career at Innovative Advertising in Covington, LA, working as an account executive for beverage and restaurant accounts, specializing in creating quarterly ad campaigns and assisting with media buys. In 2007, Erin moved to SPAR, Inc., a package design firm, where she began exploring her talents in the design field. She has designed packages for many of Sazerac, Inc. brands including W. L. Weller Bourbon, Ten High Bourbon and Legendre Ojen Liqueur.

“I’m excited to learn about the Southern Pine industry, meet the members and promote the use of member products in domestic and international markets.”  Erin has a BA degree in Integrated Communications with a minor in Graphic Design from Spring Hill College in Mobile. In her spare time she enjoys fishing in Dauphin Island with her family and playing golf with her dad.

Erin will be training and working with Richard Wallace, SFPA vice president of communications, as he prepares for retirement at the end of this year. “We welcome Erin to our SFPA family and know she will bring a wide range of skills and creative experience to her position,” remarked executive director Tami Kessler.  Erin may be contacted at or by phone at 504/443-4464, option 5.